In this paper we present an architecture and approach to publishing open linked data in the cultural heritage domain. We demonstrate our approach for building a system both for data publishing and consumption and show how user benefits can be achieved with semantic technologies. For domain knowledge representation the CIDOC-CRM ontology is used. As a main source of trusted data, we use the data of the web portal of the Russian Museum. For data enrichment we selected DBpedia and the published Linked Data of the British Museum. The evaluation shows the potential of semantic applications for data publishing in contextual environment, semantic search, visualization and automated enrichment according to needs and expectations of art experts and regular museum visitors.