Globalization and the Future of Corporate Citizenship
author: Richard M. Locke,
Sloan School of Management, Massachusetts Institute of Technology, MIT
published: June 7, 2011, recorded: June 2003, views: 3400
published: June 7, 2011, recorded: June 2003, views: 3400
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Description
Professor Locke discusses the opportunities and challenges that multinational companies face in a global economy. His talk is centered on what can be learned from the experiences of Nike with regard to child labor laws and other social issues. He defines four different approaches to corporate citizenship as minimalist, philanthropic, encompassing and social activist.
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