Predavanje 7: Pomen analize okolja, primer vstopa slovenskih podjetij na ukrajinski trg
author: Denis Mancevič
introducer: Andreja Jaklič, Fakulteta za družbene vede, Univerza v Ljubljani
published: April 6, 2009, recorded: March 2009, views: 4142
introducer: Andreja Jaklič, Fakulteta za družbene vede, Univerza v Ljubljani
published: April 6, 2009, recorded: March 2009, views: 4142
Download slides:
Related content
Report a problem or upload files
If you have found a problem with this lecture or would like to send us extra material, articles, exercises, etc., please use our ticket system to describe your request and upload the data.Enter your e-mail into the 'Cc' field, and we will keep you updated with your request's status.
Description
Analiza poslovnega okolja je pomemben sestavni del strategije internacionalizacije, vendar v slovenskih podjetjih pogosto tudi nezadostno uporabljen. Cilj predstavitve: - spoznati analizo poslovnega okolja na konkretnem primeru ukrajinskega trga, - analizirati pripravljenost slovenskih podjetij za analizo okolja in njihovo sposobnost ocenjevanja tveganj ob vstopu na primeru Ukrajine - spoznati primer vstopa PPD na ukrajinski trg - spoznati poklicno pot mednarodnika od študija do mednarodnega managementa
Link this page
Would you like to put a link to this lecture on your homepage?Go ahead! Copy the HTML snippet !
Write your own review or comment: