Location: Academic Organisations » Open Yale Courses - Yale University » YALE PSYC 123 The Psychology, Biology and Politics of Food with Professor Kelly D. Brownell

Lecture 14 - Perspectives of the Food Industry (Guest Lecture by Derek Yach)

author: Derek Yach, PepsiCo
recorded by: Yale University
published: Sept. 27, 2010,   recorded: October 2008,   views: 3512
released under terms of: Creative Commons Attribution No Derivatives (CC-BY-ND)
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Description

Guest Lecturer Dr. Derek Yach, leader in global public health and current Director of Global Health Policy at PepsiCo, offers an inside look into how a member of the food industry balances the needs of the company, consumer, and public health. Dr. Yach offers insight into how PepsiCo is thinking about research and development as a key to transforming the company. In addition, he reviews emerging research and policy trends within the company, highlighting PepsiCo's long-term research goal of delivering science-based health and wellness solutions that satisfy the minds and bodies of consumers.

Reading assignment:

Brownell, Kelly D. and Katherine B. Horgen. Food Fight, chapter 10 (pp. 243-281)

Nocera, Joe. "Food Makers and Critics Break Bread." New York Times, 25 March 2006

Yach, Derek. "Invited Editorial: A Personal View: Food Companies and Nutrition for Better Health." Public Health Nutrition, 11 (2008), pp. 109-111

Uauy, Ricardo. "Invited Commentary to Yach Editorial: Do We Believe Derek's Motives for Taking His New Job at PepsiCo?" Public Health Nutrition, 11 (2008), pp. 111-112

Norum, Kaare R. "Invited Commentary to Yach Editorial: PepsiCo Recruitment Strategy Challenged." Public Health Nutrition, 11 (2008), pp. 112-113

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