Although video and media have been used in education for many decades it has suddenly come mainstream though the growing use of institutional ‘lecture capture’ systems. More and more universities and colleges are recording their live lectures and then putting them online as a way to support both on and off campus students. There is now a significant sector investment in lecture capture systems, podcasts, multimedia lecture theatres, i-Tunes U and streaming services. As an increasingly core component of the virtual campus, video also enables better distance learning, marketing and is often the main component of important trends such as MOOCs and ‘flipped’ learning designs. Lecture capture is therefore rapidly evolving both technologically and conceptually. What was once seen as a passive recording method is now seen as an enabler of more participative and student-centred models and a way of extending the global reach of the academy. The session will explore these trends and relate them to the new academic models of lecture capture being mapped out by the Erasmus REC:all project (Recording and augmenting lectures for learning).